Silo structure vs flat hierarchy — which gets better PageRank distribution?

[quinn_j]

Debating whether to restructure our site into strict topic silos or keep a flat linking structure. What does the PageRank data say about which distributes equity better?

[rachel_t]

Silos concentrate equity within topic clusters, which is great for topical authority signals. Flat structures spread equity more evenly. The answer depends on your goals: if you're targeting specific topic dominance, silos win. If you have a broad content site, flat structures prevent equity dead-ends. Use LinkJuice to simulate both — check your top target pages' PageRank under each structure and choose based on data, not theory.

[James]

Has anyone tried combining the LinkJuice export with a PageSpeed Insights run? We added CWV scores as a third column to the export and now we prioritise pages that have both poor internal linking AND poor Core Web Vitals — those are the ones crawlers struggle with most.

[Emma]

We do quarterly internal link audits now. The before/after comparison feature is genuinely useful — I can show my client a concrete 'your PageRank went from 0.4 to 1.1' for the target page after our linking sprint. Much easier to justify the work than just showing ranking screenshots.